PPC Search Engine Internet Marketing
PPC Search Engine Internet Marketing is a an effective tool used on its own, but is more effective when used as part of a complete Internet Marketing Strategy. PPC (pay per click) Search Engine Internet Marketing is a form of paid search marketing where you only pay when visitors who have made a relevant search land on your website.
This page contains useful information on various PPC Search Engine Marketing providers on the Internet, particularly focused on the UK market. Cornish WebServices successfully provide PPC Search Engine Marketing services for many businesses and organisations, and have helped increase sales or revenue in many different industries.
Need help promoting your business on the Internet?
Contact Cornish WebServices for a free quotation on our Pay per click search engine services
As a provider of all types of Internet Search Engine Marketing, we often provide a total Search Engine Marketing package that include search engine optimisation, managed PPC marketing, email marketing and Search Engine optimisation of other media such as Flash, Video or online documents.
PPC Search Engine Internet Marketing Providers
Cornish Webservices have worked with many different PPC search engine marketing providers, and the choice varies with target country and the relative positions of the various PPC Search Engine providers in terms of volumes of searches. In the UK markets, Google AdWords has consistently been the best PPC Search Engine in terms of volume of relevant traffic. This is not true in al countries (Russia being the obvious exception where the Yandex search engine is more important than Google.ru).
In 2008, Yahoo! UK provides a respectable volume of traffic for most markets, but this is much less than AdWords. MSN AdCentre is rapidly declining in importance in terms of PPC Search Engine Internet Marketing. Other 2nd and 3rd tier PPC Search Engine providers include Miva, Mirago, and webfinder.com.
The major PPC Search Engine Marketing provides for INternet users in the UK are summarised. There is a fuller list on our PPC search engines page which includes more of the US based 2nd and 3rd tier PPC Search Engines.
Google AdWords
AdWords Professional Logo indicating that PPC managers at Cornish WebServices are qualified Google Adbertising Professionals
Google AdWords is our recommended initial pay per click advertising provider for most UK businesses - and certainly those who target a business market. Cornish WebServices only use Qualified AdWords Professionals to manage client pay per click budgets, ensuring we can provide a quality service.
Google launched its AdWords scheme in 2002 and it has grown very rapidly, partly at least due to the dominance of the Google search engine. AdWords also provides advertising to Ask Jeeves and other search engines, and to a network of content sites via Google’s AdSense program.
Yahoo! Search Engine Internet Marketing
Yahoo logo
Yahoo! Search Marketing replaced the Overture brand name in 2006.
Yahoo! Search Marketing pay per click ads show up on some major UK search engines such as MSN and Yahoo. Also AOL, Altavista, Tiscali and Wanadoo. The biggest disadvantage is they do not show up on Google, the dominant UK business search engine. Yahoo is almost always the second choice pay per click provider in the UK market, being slightly stronger in the consumer market. But in non UK markets the situation is different with Yahoo being a strong second place to Google in much of the US and Europe.
For International markets, Yahoo! requires multiple accounts, with different ones required for the US, UK and each European country. This can make it harder to manage European wide campaigns across many countries.
The old Overture name itself came from GoTo.com.
Yandex Russian PPC search engine Internet Marketing
Yandex PPC logoIn some countries such as Russia, Google is not the dominant PPC search engine.. In the Russian paid search market Yandex is the most important PPC search engine (in Russian) . Cornish WebServices can provide PPC Internet Marketing in Russian on Yandex if required. When marketing into Russia payment can often be a greater barrier than the language difference, but Yandex Direct makes is easy for businesses outside of Russia to market into Russia using the Yandex PPC search engine.
Miva PPC search engine internet marketing
MIVA PPC logo
Miva acquired FindWhat in 2006. FindWhat has merged with the old eSpotting pay per click provider. Miva can now be a good source of traffic and has the advantage that the MIVA pay per click costs are usually lower than those in AdWords or Yahoo! for the same keywords. The Miva PPC search engine is worth considering for highly competitive keywords.
Mirago UK search engine marketing
Mirago PPC logo
Mirago Pay per Click advertising operates through a network of search partners, many of whom are exclusive to Mirago. These include names such as InfoSpace, Holiday Watchdog, MoneyFacts and Lycos.
Mirago were the first pay per click provider to offer 'day parting' - the ability to show your ad differently at different times of the day. A good 2nd tier PPC search engine in the UK market,
WebFinder.com UK PPC search engine marketing
webfinder PPC logo
WebFinder.com is another UK specific PPC search engine, and for UK target markets is more important than other International (or US based) PPC Search Engines listed below which generate more US centred traffic.
In 2008, Cornish WebServices would rank WebFinder.com as more useful than MSN AdCenter in generating useful UK traffic, showing how the MSN Adcenter PPC search engine has declined in importance in the last few years.
MSN AdCenter Search engine Marketing
msn PPC search engine
MSN launched their PPC product in competition with AdWords and Yahoo in summer 2006. The planned launch was predicted to be early in 2007 but this was brought forward. After initial good results traffic from this pay per click provider is usually poor and small in quantity in UK based markets.
Looking for a company to provide PPC Search Engine Internet Marketing?
Cornish WebServices have extensive experience in PPC Search Engine Internet Marketing for both B2B and B2C type markets (in both the UK and non UK markets) on all the major PPC providers. We also provide natural search engine optimisation services and often offer a combination of services where we gradually decrease PPC spend as the client website gains top rankings. Read more about our typical PPC clients.
AdWords Professional Logo
Contact us for a realistic assessment of the benefits of PPC Search Engine Marketing for your business. We only use qualified Google AdWords Professionals to handle client budgets. We were probably the 1st UK PPC management company to do, and are still one of a very small number that do not allow 'unqualified staff' to manage client PPC campaigns.
This page contains useful information on various PPC Search Engine Marketing providers on the Internet, particularly focused on the UK market. Cornish WebServices successfully provide PPC Search Engine Marketing services for many businesses and organisations, and have helped increase sales or revenue in many different industries.
Need help promoting your business on the Internet?
Contact Cornish WebServices for a free quotation on our Pay per click search engine services
As a provider of all types of Internet Search Engine Marketing, we often provide a total Search Engine Marketing package that include search engine optimisation, managed PPC marketing, email marketing and Search Engine optimisation of other media such as Flash, Video or online documents.
PPC Search Engine Internet Marketing Providers
Cornish Webservices have worked with many different PPC search engine marketing providers, and the choice varies with target country and the relative positions of the various PPC Search Engine providers in terms of volumes of searches. In the UK markets, Google AdWords has consistently been the best PPC Search Engine in terms of volume of relevant traffic. This is not true in al countries (Russia being the obvious exception where the Yandex search engine is more important than Google.ru).
In 2008, Yahoo! UK provides a respectable volume of traffic for most markets, but this is much less than AdWords. MSN AdCentre is rapidly declining in importance in terms of PPC Search Engine Internet Marketing. Other 2nd and 3rd tier PPC Search Engine providers include Miva, Mirago, and webfinder.com.
The major PPC Search Engine Marketing provides for INternet users in the UK are summarised. There is a fuller list on our PPC search engines page which includes more of the US based 2nd and 3rd tier PPC Search Engines.
Google AdWords
AdWords Professional Logo indicating that PPC managers at Cornish WebServices are qualified Google Adbertising Professionals
Google AdWords is our recommended initial pay per click advertising provider for most UK businesses - and certainly those who target a business market. Cornish WebServices only use Qualified AdWords Professionals to manage client pay per click budgets, ensuring we can provide a quality service.
Google launched its AdWords scheme in 2002 and it has grown very rapidly, partly at least due to the dominance of the Google search engine. AdWords also provides advertising to Ask Jeeves and other search engines, and to a network of content sites via Google’s AdSense program.
Yahoo! Search Engine Internet Marketing
Yahoo logo
Yahoo! Search Marketing replaced the Overture brand name in 2006.
Yahoo! Search Marketing pay per click ads show up on some major UK search engines such as MSN and Yahoo. Also AOL, Altavista, Tiscali and Wanadoo. The biggest disadvantage is they do not show up on Google, the dominant UK business search engine. Yahoo is almost always the second choice pay per click provider in the UK market, being slightly stronger in the consumer market. But in non UK markets the situation is different with Yahoo being a strong second place to Google in much of the US and Europe.
For International markets, Yahoo! requires multiple accounts, with different ones required for the US, UK and each European country. This can make it harder to manage European wide campaigns across many countries.
The old Overture name itself came from GoTo.com.
Yandex Russian PPC search engine Internet Marketing
Yandex PPC logoIn some countries such as Russia, Google is not the dominant PPC search engine.. In the Russian paid search market Yandex is the most important PPC search engine (in Russian) . Cornish WebServices can provide PPC Internet Marketing in Russian on Yandex if required. When marketing into Russia payment can often be a greater barrier than the language difference, but Yandex Direct makes is easy for businesses outside of Russia to market into Russia using the Yandex PPC search engine.
Miva PPC search engine internet marketing
MIVA PPC logo
Miva acquired FindWhat in 2006. FindWhat has merged with the old eSpotting pay per click provider. Miva can now be a good source of traffic and has the advantage that the MIVA pay per click costs are usually lower than those in AdWords or Yahoo! for the same keywords. The Miva PPC search engine is worth considering for highly competitive keywords.
Mirago UK search engine marketing
Mirago PPC logo
Mirago Pay per Click advertising operates through a network of search partners, many of whom are exclusive to Mirago. These include names such as InfoSpace, Holiday Watchdog, MoneyFacts and Lycos.
Mirago were the first pay per click provider to offer 'day parting' - the ability to show your ad differently at different times of the day. A good 2nd tier PPC search engine in the UK market,
WebFinder.com UK PPC search engine marketing
webfinder PPC logo
WebFinder.com is another UK specific PPC search engine, and for UK target markets is more important than other International (or US based) PPC Search Engines listed below which generate more US centred traffic.
In 2008, Cornish WebServices would rank WebFinder.com as more useful than MSN AdCenter in generating useful UK traffic, showing how the MSN Adcenter PPC search engine has declined in importance in the last few years.
MSN AdCenter Search engine Marketing
msn PPC search engine
MSN launched their PPC product in competition with AdWords and Yahoo in summer 2006. The planned launch was predicted to be early in 2007 but this was brought forward. After initial good results traffic from this pay per click provider is usually poor and small in quantity in UK based markets.
Looking for a company to provide PPC Search Engine Internet Marketing?
Cornish WebServices have extensive experience in PPC Search Engine Internet Marketing for both B2B and B2C type markets (in both the UK and non UK markets) on all the major PPC providers. We also provide natural search engine optimisation services and often offer a combination of services where we gradually decrease PPC spend as the client website gains top rankings. Read more about our typical PPC clients.
AdWords Professional Logo
Contact us for a realistic assessment of the benefits of PPC Search Engine Marketing for your business. We only use qualified Google AdWords Professionals to handle client budgets. We were probably the 1st UK PPC management company to do, and are still one of a very small number that do not allow 'unqualified staff' to manage client PPC campaigns.
Comments