WordTracker
PPC Research Tool
WordTracker bills itself as "the ultimate tool to increase your website traffic" and in this case, they may be right. A product of Rivergold Associates Ltd., it is definitely a product that is a key research tool every PPC advertiser needs to be acquainted with.
At the very least, take advantage of their free trial to see the power behind this product. If you are just beginning to use PPC, the free trial may offer you enough to get you started and you can subscribe later when your campaign needs some changes made.
WordTracker is an subscription-based product that specializes in reporting the relative popularity and positioning of keywords. With a database of close to half a billion search queries to analyze, this product can tell you the search count for a specific keyword, offers competition searches so you can easily find less popular keywords that might fit your PPC budget better, and returns all kinds of versions (plurals, uppercase, etc.) of specific keywords.
In short, WordTracker is a tool that will help you immensely in choosing the keywords that are not only right for your products and services, but are the most advantageous for your particular ad campaign. It is simple to use, yet the information it provides is quick, accurate, and managed extremely well. It takes almost all the guesswork out of which keywords are going to be most effective by showing you what keywords people are using when they are searching out your type of business.
Although not inexpensive, WordTracker is a tool well worth the expense and one you should seriously consider once you decide that PPC is a marketing route you wish to take. If you are new to the PPC market or if you are running a small campaign, you can subscribe to WordTracker for as short a period as one day for about $10. For those who are more involved or have larger campaigns, WordTracker subscriptions run weekly, monthly, quarterly, and yearly.
The company offers a 30-day money-back guarantee and they are serious about keeping their customers happy. They explain their use of metacrawlers as the basis for their database in a convincing manner, backed by studies they have conducted, offer tutorials to help you with keyword selection and cater to every level of Internet marketer - be they brand-new to this type of advertising or long-time, huge corporations.
One really can't say enough good things about WordTracker. It is a full-service research tool, well worth the investment if you are serious about crafting a successful PPC ad.
WordTracker bills itself as "the ultimate tool to increase your website traffic" and in this case, they may be right. A product of Rivergold Associates Ltd., it is definitely a product that is a key research tool every PPC advertiser needs to be acquainted with.
At the very least, take advantage of their free trial to see the power behind this product. If you are just beginning to use PPC, the free trial may offer you enough to get you started and you can subscribe later when your campaign needs some changes made.
WordTracker is an subscription-based product that specializes in reporting the relative popularity and positioning of keywords. With a database of close to half a billion search queries to analyze, this product can tell you the search count for a specific keyword, offers competition searches so you can easily find less popular keywords that might fit your PPC budget better, and returns all kinds of versions (plurals, uppercase, etc.) of specific keywords.
In short, WordTracker is a tool that will help you immensely in choosing the keywords that are not only right for your products and services, but are the most advantageous for your particular ad campaign. It is simple to use, yet the information it provides is quick, accurate, and managed extremely well. It takes almost all the guesswork out of which keywords are going to be most effective by showing you what keywords people are using when they are searching out your type of business.
Although not inexpensive, WordTracker is a tool well worth the expense and one you should seriously consider once you decide that PPC is a marketing route you wish to take. If you are new to the PPC market or if you are running a small campaign, you can subscribe to WordTracker for as short a period as one day for about $10. For those who are more involved or have larger campaigns, WordTracker subscriptions run weekly, monthly, quarterly, and yearly.
The company offers a 30-day money-back guarantee and they are serious about keeping their customers happy. They explain their use of metacrawlers as the basis for their database in a convincing manner, backed by studies they have conducted, offer tutorials to help you with keyword selection and cater to every level of Internet marketer - be they brand-new to this type of advertising or long-time, huge corporations.
One really can't say enough good things about WordTracker. It is a full-service research tool, well worth the investment if you are serious about crafting a successful PPC ad.
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